Saturday, February 02, 2008

The Truth About Squeeze Videos

It's been a hell of a few months for affiliate marketing product launches with some really excellent products and services appearing on the scene as well as some really bad ones and downright rip-offs. Just as I thought things were cooling down, along comes another product. No, it's not another ebook, it's videos. Squeeze Videos to be exact. A waste of money or a worthwhile addition to the affiliate marketing arsenal?

Now we're all pretty familiar with online video these days what with YouTube and Google Video. But let's face it, if you want to advertise your product or affiliate links with video, you want something a little more professional than the shaky, blurry and downright amateurish home-produced videos you get on YouTube.

Yeah, they're good for a laugh but we don't expect Hollywood production values from them. So, I'm guessing that the savvy marketer won't put up something that looks like a cheap ransom video - you know: "buy my product or the cat gets it!"

Videos are all the rage at the moment and Camtasia's Screencastproduct is great for creating videos that show off a product's features and benefits (you can get a free 30-day trial). And 99% of the screencast videos you'll see are demonstrations taking you through the product on offer as though you were looking over the commenatator's shoulder as he points out things on the screen.

But again, these are not professionally produced videos (in the main). Their authors/creators have, in most cases, done a very good job of demonstrating their products or the products they're promoting.

But how would the idea of professionally produced TV-Studio-Quality videos strike you? Videos that you can use on your own website. Videos that would cost you $10,000-$30,000 otherwise. That's what Squeeze Videos are about.

That certainly grabbed my attention when I became aware of them. The Squeeze Videos can help you to:

Build your list at lightning speed
Skyrocket your affiliate commissions
Make money completely on "Cruise Control"

I video-enabled two of my pages today (one for sign-ups to my newsletter and the other a sales page) beacuse I was so jazzed about the possibilities and I wanted to test out just how effective the videos are. I've had my share of disappointments in the past with products not delivering on their promises.

But, this is one of the success stories. Sales from the video-enabled sales page have virtually doubled and there's been about a 50% increase in subscribers. So it's another great product in the list of outstanding affiliate marketing products that have been released this year.





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